ABOUT US

Massimo Caffè came to be through the serendipitous union of Fairness, Sweat and a Love of life and living. Massimo Cubicciotti (Cofounder), with the support of his wife Susan Jane Cubicciotti (Cofounder), with 30 years’ experience as Director of various coffee companies, constantly travelling around the world, from Africa, Asia and South America, decided to invest his 30 years of experience, following his vision of the coffee industry and making his dream and passion for coffee a reality.

This project is the effort, dedication, and passion of each one of us in the Company. It’s down to the work of a group of people, who have invested everything in the project, working with courage, creativity, and team spirit. We have a good team of people here who have gone from strength to strength, investing all their skills in this project, and we are all proud of what we have achieved so far.

We have tackled the challenge with an innovative approach, and we believe that we had to take on this exercise with an open mind and willingness to change. At the present time providing a 100% green packaging throughout all our range without compromising quality and freshness is extremely difficult. However, we believe the future is bright, constant research and new technology will provide a solution.

FAIRNESS

Fairness on all levels, from the farmer to the delivery guy to the customer. Everyone is treated equally, and no one is left out. 
Respect has a great importance in everydey life!

SWEAT

Continuous research, innovation, adaptation and consideration for the planet.
Everyone bears responsibility for a healthy environment, but an industrial company, with its employees and many links in society, should be aware of its increased responsibility. No system is more sparing and efficient than nature herself. It’s her processes which teach us efficiency and thrift.

LOVE LIFE LIVING

The ultimate coffee experiences that nature can offer for all worldwide. Coffee is one of the healthiest beverages on the planet.It contains hundreds of different compounds, some of which offer important health benefits. There is nothing like that first sip of coffee in the morning to be part of a healthy lifestyle and kickstart your day.